"Roleplay"
Project: Barbie Roleplay makeup
Company: Mattel
STRATEGY AND DEVELOPMENT OF COMPETITIVE MODEL, RESEARCH OF VALUE INNOVATION, CONCEPT DESIGN, ENGINEERING, INDUSTRIALIZATION, SUPPORT TO B2B COMMUNICATION.
Project
The red of Berkel slicers is synonymous all over the world with quality, reliability and design:
Three concepts with a strong intrinsic value which however remained the exclusive prerogative of the professional sector and did not find application in everyday family contexts.
The challenge? Bring the charm of a flywheel slicer into a home.
The collaboration with Innesti has allowed the successful product restyling without altering the recognizability of the aesthetics, but modifying the functional machine-operator interaction.
Valuable innovation takes on the contours of a slicer that preserves the artisan soul while offering the latest generation technical and functional characteristics.
The new Berkel remains an icon but completely removable, easily washable and absolutely safe.
Project
Holder of the Barbie brand, Mattel has always developed toys that accompany children in their process of growth and personal affirmation.
Mondo toys, Mattel's historic partner for licensed products, has expanded the interactive experience with the toy through a range of products that further favor the experiential immersion in the world of Barbie.
Barbie Role play make-up integrates toy and cosmetics. The cosmetic bags are in fact configured both as an accessory for the doll and as a roleplay element for the girl with a cosmetic component that can count on certified and made in Italy make-up.
The game of modules
Project: Outdoor Line
Company: Mondo SpA
STRATEGY AND DEVELOPMENT OF COMPETITIVE MODEL, RESEARCH OF VALUE INNOVATION CONCEPT DESIGN, ENGINEERING, INDUSTRIALIZATION, SUPPORT TO B2B COMMUNICATION
Project
Designing and producing high-end design decorative lamps.
Strong aesthetic connotation linked to a marked dimensionality.
Manto, a suspension lamp designed to illuminate large rooms.
A new design approach that makes it completely demountable and compact during transport and storage.
The luminous body in blown glass is supported by a telescopic arm which allows the sphere to be positioned at different heights.
the shape assumed by the lamp and the light diffused in the space thus vary according to the arrangement of the diffuser.
"VOLUMES OF LIGHTS"
Project: Manto
Company: Axolight
RESEARCH INNOVATION OF VALUE, CONCEPT DESIGN, ENGINEERING, INDUSTRIALIZATION, SUPPORT TO B2B COMMUNICATION.
Project
In a sector, such as that of toys, in which the importance of materials has always played a crucial role in the definition of new product lines, Mondo, producer of the historic Supertele and Supersantos, has recently adopted a company policy that included environmental sustainability objectives aimed at reducing waste and its reuse in circular economy contexts.
It is in accordance with these themes that Bioball is born, a PVC ball made with a new bio-based formula that makes the product not only recyclable, but also more elastic and performing.
The balloons now produced in bio material are placed inside a new packaging that optimizes transport costs and volumes.
Superleggera
Project: Superleggera
Company: Mondo SpA
STRATEGY AND DEVELOPMENT OF COMPETITIVE MODEL, RESEARCH OF VALUE INNOVATION CONCEPT DESIGN, ENGINEERING, INDUSTRIALIZATION, SUPPORT TO B2B COMMUNICATION
BIOBALL
Project: Bioball
Company: Mondo SpA
RESEARCH OF VALUE INNOVATION, BRAND DEVELOPMENT, PACKAGING CONCEPT AND ENGINEERING, COMMUNICATION SUPPORT
Project
Maintaining an ecological footprint both in the design phase and in the transport phase was the strategic solution conceived for the creation of a line of modular outdoor houses.
The individual modules of the houses are designed to create modular structures, engineered by minimizing the amount of plastic used while ensuring the highest standards of stability and safety for the little ones.
The modularity allows you to create houses of different sizes, suitable for any type of space.
The specific design also allows the individual units to be disassembled and transported easily, even in the trunk of a car.
Modular engineering has made it possible to create compact and lightweight packaging that significantly reduces transport volumes and, consequently, also costs and environmental impact.
Project
An innovative bike, thanks to a modular system that allows the creation of different frame sizes with the same components.
Value innovation takes on the contours of a product engineered to reduce investments, optimized to reduce production costs and guarantee the end customer a product with the best quality standards at an affordable price.
THE DOOR TO NEW MARKETS
Project: Ilve Pyro
Company: Ilve
ENGINEERING, INDUSTRIALIZATION
Project
An Italian company specialized in the production of cooking systems, Ilve offers solutions with a strong aesthetic impact and professional performance.
Highest quality materials, craftsmanship and high technical reliability have found positive feedback especially in the American market
The company ha sought solutions capable of reconciling with a demanding and rigorous taste by creating a pyrolytic oven even in the medium-high range with a strategic design that modifies the range proposal: a self-cleaning oven with a customer oriented interface , elegant and versatile, high performance.
THE PROFESSIONAL COMES IN HOME
Project: Steelicious
Company: Omas
STRATEGY AND DEVELOPMENT OF COMPETITIVE MODEL, RESEARCH OF VALUE INNOVATION CONCEPT DESIGN, ENGINEERING, INDUSTRIALIZATION, SUPPORT TO B2B COMMUNICATION
Project
Omas, a historic company in the production of high-end professional slicers, has transformed a traditional product to acquire an innovative footprint that would guarantee a competitive advantage on the market.
The Steelicious project required a paradigm shift in reading the machine-operator interaction: no longer product oriented, but above all customer oriented.
the specific needs of the user dictate the canons of value innovation.
The entire range rationalized to transfer professional performance to a product for domestic use.
New common standards: safety, machine sanitation, simplicity and speed of cleaning, ergonomics.
All food contact parts removable without tools and washable directly in the dishwasher.
TOYS WITHOUT AGE
Project: Retail toys, Back to Play
Company: Mmoi, Ludus
CONCEPT DESIGN, ENGINEERING AND INDUSTRIALIZATION OF HOUSES, PROTOTYPES, B2B COMMUNICATION SUPPORT
Project
Ludus since 1965 has been able to decline Montessori educational methods in a wide range of modern and highly creative products.
Intellectual and emotional development of the child, care of the playful aspect of the toy, development of the tactile exploration process of the object.
New materiality with the use of wood, cotton, paper, eco-compatible plastics return an innovative sensory experience capable of amplifying the fun.
From school to retail, kits, gadgets and decorative objects in museum shops and concept stores: Ludus has developed a vision 360 degrees guaranteeing safety, quality, design e passion typical of Made in Italy; recognized throughout the world .
The new horizon of pocket photography
Project: Air Pivot, Air sky 3d
Company: Air Selfie
CONCEPT DESIGN, ENGINEERING AND INDUSTRIALIZATION OF HOUSES, PROTOTYPES, B2B COMMUNICATION SUPPORT
Project
a small drone that can be controlled directly from any smartphone
a new concept of selfie and video-selfie, smarter and instant.
all the charm of aerial photography technology without the complexity or high prices of traditional drones.
autonomous flight, gesture control, spacious memory, ultra-light nock and HD camera
3D printing technology with additive technology makes it possible to create the entire product in any country in the world starting from a simple digital file to reduce shipping, transport and storage prices and therefore delivery times.
Packaging
Sustainable
Project: Green Lab, Food products
Company: Verve
STRATEGY AND DEVELOPMENT OF COMPETITIVE MODEL, RESEARCH OF VALUE INNOVATION, B2B COMMUNICATION SUPPORT
Project
Leader in the production of cosmetic and pharmaceutical packaging, Verve has based its corporate vision towards highly sustainable solutions capable of meeting the highest quality standards.
To react quickly to market requests, the company has diversified the technological processes related to the production of thermoplastic materials (injection, blow molding, injection blow molding and injection stretch blow molding)
It has also generated a range according to high-profile eco-friendly logics supported by Green Lab Verve, a structure supporting customers interested in sustainable projects, able to develop products with materials and technical solutions capable of reducing waste and the impact on environment.
“Redefine an icon”
Project: LeVolano
Company: Berkel
STRATEGY AND DEVELOPMENT OF COMPETITIVE MODEL, RESEARCH OF VALUE INNOVATION, CONCEPT DESIGN, ENGINEERING, INDUSTRIALIZATION, SUPPORT TO B2B COMMUNICATION.